Google Analytics Cheat Sheet: Steal My Go-To Blogging Dashboard

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Last week was all about relationships and really focusing on higher quality traffic vs a higher quantity of traffic. Here’s the quick review: Instead of focusing on results (like higher traffic), you need to focus on the activities that bring in higher traffic (outreach, higher quality content, guest posts, interviews , social media, better sharing visuals, etc.) Traffic is a result, not the activity itself. Higher quality traffic means ... Read More

4 Metrics You’re Not Tracking That Will Transform Your Blog in 2015


Success leaves clues. Today we’re going to be following the breadcrumbs to dissect the year that was so that you can see: What’s worked. What hasn’t. And use the information to take control of how your blog is going to do next year. Doesn’t that sound good? Having a bit of say in how this how blog thing goes down in 2015? Stop Focusing on Results What?! Yup, I mean it! Stop focusing on results. I always recommend looking at 2 ... Read More

7 Images Every Blogger Needs to Ignite Their Brand Online {Infographic}


Creating a visual identity is one of those tasks many bloggers run away screaming from. Can’t you just see yourself running off towards the horizon, arms wildly waving overhead. Yup, that’s pretty much sums up graphic creation and visual identity work for a lot of people. As this year draws to a close, I’ve heard rumblings that a number of my favorite blogging friends are looking to freshen up their blog’s visual elements and having a list ... Read More

3 Ways to Boost Your Productivity with Asana


Ever feel like you’re drowning in responsibilities or that there’s an ocean of small tasks that stretches between you and your goals? Find yourself testing productivity apps and gadgets that your friends swear by only to realize they’re not right for you? Technology can be super helpful when it comes to getting organized and boosting your productivity, but you can’t go overboard with it. Tools can easily become yet another thing you’ve got ... Read More

The One Tool to Find Hot Post Ideas & Key Influencers


Growing, succeeding and becoming an influencer in your space has a lot to do with the content that you put out into the world and it also has a lot to do with connecting with the right people. Doing both of those tasks well means truly understanding the landscape in which you blog. Who are the "big bloggers" Who are the behind the scenes influencers? Where is your audience hanging out online? What are the most popular sites? What ... Read More

Daily, Weekly & Monthly Blogging Checklist


Do you remember before you started blogging when you thought that writing a post was going to be the most time consuming thing you had to worry about? Yup, me too. And then came the social media, the emails, and the projects that never seemed to get done. There's a lot more to blogging - than blogging. So how do you get it all done, and stay consistent without letting this whole blog thing take over your life? For me, staying on top of ... Read More

How to Create a Style Guide for Your Blog Graphics


Have you ever looked at another blog's post images and wished you have the time, talent or know how to create those fancy blog graphics for all your posts too? And then when it comes time to publish a post, you pop open a program to make an image but it takes forever.  You hit roadblocks like: What image should I use? What fonts should I try? Why doesn't this look as good on the screen as it does in my mind!? The web is visual ... Read More

The Simple Technique to Save Hours on your Blog


Back in 2010, my daughter was an adorably cute 4 year old who rarely sat still for more than a second or two. With only the time after she went to bed and the 3 hours of pre-school she had a week, free time was scarce. I always thought that once she started school full time, that would be the time to grow the blog and work on the business since I really wanted to be fully present, when she was present. When my little bundle started ... Read More

The Anatomy of an Insanely Useful Resource Page


Do you have content, hanging out in the archives of your blog that is amazing but rarely sees the light of day? Won't it be cool to use that awesome but hidden content in a way that could keep visitors around longer and help them to become fans of your blog? One of the easiest ways I know how to do that is to create resource pages on your blog. Now you'll no doubt recognize these type of pages but maybe hadn't given them a whole lot of ... Read More

23 Top Productivity Tools for Bloggers


So often we focus on our blog design, endlessly fiddling with plugins, wishing for a better theme or we're focused on content creation without ever really looking at how we plan to get this stuff done. As I mentioned in how to consistently write better blog posts, I'm a bit of a systems gal and am always on the lookout for better tools and practices to streamline what I do. Through all of my nerdery, I do come across a lot of apps and tools ... Read More